My Recommendations
“Ashraf is a passionate and focused thinker when it comes to brand development, in particular when trying to create something truly new. On top of that - a really nice guy to be in the same room with.” September 24, 2012
Costas Papaikonomou
Happen Consultancy
“Ashraf is an ambitious colleague with an aptitude for thinking outside of the box. During my time working with him at Cossette he was always very energetic and enthusiastic about all types of projects (big and small) that we worked on. He was excellent at including me in all levels of projects, and always encouraged my point of view.” January 4, 2011
Rachel Vares
Account Executive Cossette
“I knew Ashraf since 1994 when I joined Saatchi & Saatchi Egypt as Managing Director. Ashraf was heading the P&G Client Servicing as Account Manager on Pampers. He was swift with the demanding P&G, always had them satisfied with the work and enjoyed their trust and confidence. By then, he was already a P&G trained staff. In 2010, I joined Drive Dentsu as Regional Managing Director for MENA and the Levant regions. I contacted Ashraf to join us as Head of Client Servicing in our Cairo office. Ashraf had gained in between the 2 jobs a tremendous experience in the advertising field in Canada, which we and our clients cherished and benefited from. He embarked fast and won clients’ trust. He led with success on automotive, FMCG, banking and services industries. Ashraf managed well his clients and developed for them better communication approaches.” August 17, 2011
Nabil Maatouk
Regional Managing Director
Drive Dentsu MiddleEast